In Gone with the Wind, Rhett Butler famously says to Scarlett O’Hara, “Frankly, my dear, I don’t give a damn.” So often, when a senior executive makes a decision in contradiction to the recommendations she has received, or ignores the facts you have tirelessly organized to support them, the feeling must be similar to that felt by Ms. O’Hara. Bereft, abandoned, defeated, left behind.
Recently, I was stunned to learn how often decisions are made in disregard of the evidence. Gartner studied executive decision-making in 2015 and concluded that, through 2020, more than 95% of business leaders will continue to make decisions using intuition, instead of relying on probabilities based on the facts. The result, according to Gartner’s leading savant, … Read More